Black Friday is over but these rowing machine deals are still worth considering

ProForm, Echelon, NordicTrack and more are still offering some great rowing machines deals

A man using a rowing machine
A man using a rowing machine
(Image credit: Getty Images)

Black Friday has been and gone but, for those who fear they've missed the boat on some significant savings, there are still plenty of heavily discounted rowing machine deals on offer. Top brands including Echelon, Proform and NordicTrack have decided to continue their low prices over the holiday season and beyond.

However, you have to be careful not to be duped when scouring through fitness deals. Some retailers have previously been guilty of hiking their prices ahead of major sales events like Black Friday and Cyber Monday before reducing them back to their original cost under the guise of a decent discount. 

We’re keeping tabs on prices to help you chart a course through these deceptive deals and find products that are truly worth your money. Our fitness writers have also tested many of the best rowing machines on the market, so we can shed some light on the strengths and weaknesses of each one to help you work out which model might fit your fitness goals. 

With that in mind, here are the rowing machine deals currently available that we think represent real value. We'll continue to monitor deals and update this page if we see any more that are really worth considering. 

US rowing machine deals

Now: $2,149.99 at Best Buy

Ergatta Rower Was: $2,499.99 Now: $2,149.99 at Best Buy

The Ergatta rower is built for those who want something different from their workouts, making fitness fun using a platform crammed with addictive games and races against other members of the Ergatta community. It’s rarely on sale, so we think this $350 discount at Best Buy is worthy of your consideration. 

Now: $1,209.63 on Amazon

NordicTrack RW900 Was: $1,599 Now: $1,209.63 on Amazon

After testing the NordicTrack RW900 Rower, we awarded it a full complement of five stars for its foldable design, quiet magnetic resistance and studio-style classes streamed via an immersive touchscreen. You can now save more than $300 on the rower on Amazon meaning that, while it’s undoubtedly still in that premium price bracket, it’s now cheaper than rivals like the Hydrow Rower and Hydrow Wave.  

Now: $749.99 at Echelon

Echelon Row Connected Rowing Machine Was: $999.99 Now: $749.99 at Echelon

Echelon has slashed the price of all its equipment by 25% in an extended seasonal sale. The brand has a habit of making affordable alternatives to premium exercise machines while maintaining much of the quality, and this smooth, quiet rowing machine is no different, cutting costs for the buyer by omitting a touchscreen. However, you can still enjoy smart features by linking it to the Echelon Fit app on your phone or tablet.  

Now $599.99 at Best Buy

Proform 750R Rower: Was $699.99 Now $599.99 at Best Buy 

Our writer awarded the Proform 750R Rower a four-star review, saying its intuitive foldable design, quiet magnetic resistance mechanism and expansive iFit app platform made it a good option for home workouts. It’s now been discounted at Best Buy as part of the Black Friday sales event, saving you $100. (Its usual MSRP is actually a whopping $999, so this is a significant saving). 

Now $199 on Amazon

Fitness Reality Magnetic Rowing Machine: Was $399 Now $199 on Amazon

This Fitness Reality rower is now half-price on Amazon. Its magnetic resistance is designed to be whisper-quiet so neighbors won’t be annoyed by any workouts during unsocial hours, and there are 14 resistance levels to provide a session suitable for all fitness levels. We confess, we haven’t tried this one – but if you want a budget machine, you’re unlikely to find a better deal than this at under $200. 

UK Rowing Machine Deals

Now: £749 at Echelon

Echelon Row Smart Home Rowing Machine Was: £949 Now: £749 at Echelon

This rowing machine is already an affordable option for those seeking a smart rower, and over Black Friday it dropped to its lowest ever price. Now, luckily for us, Echelon has decided to extend this deal, so there's still time to buy. We awarded the Echelon Smart Rower a four-star review after getting out hands on one for testing, having been impressed by its compact, foldable design and expansive app, which you can stream from a phone or tablet for interactive workouts.  

When do rowing machines go on sale?

You can find rowing machines discounted under the Black Friday banner from early November, with “early bird” deals growing in popularity among brands. A boom in reductions is highly likely on November 25th (Black Friday itself) and many of these deals may stick around until mid-December (so long as stocks last).  

rowing machine

(Image credit: Getty Images)

What should you look for in a rowing machine?

From burning calories to strengthening bones, working your upper and lower body simultaneously to offering a low impact alternative to running, the rowing machine benefits offered by quality products should be fairly uniform. So what separates a good rowing machine from a great one?

Size: The best rowing machine for you is one that will fit comfortably in your home workout space. Taller users may also require a model with a longer rail so they can fully extend their legs with each stroke.

Storability: If you’re lucky enough to have a home gym, this might not be a concern. But, if you’re looking for a living room workout tool, a foldable machine with wheels for easy movement is a major plus. 

Features: If you’re a self-starter when it comes to working out, the basic display and realistic rowing experience of the Concept2 RowErg will suit you down to the ground. However, if you want more direction with your exercise, the coaching and follow-along classes of the Hydrow might be more your speed. 

Type: Most rowing machines fall into one of three categories; air, water or magnetic. These categories describe how they generate resistance. Water rowers are quiet and realistic, but can be expensive, air-based machines are cheaper and equally dynamic, but are often quite noisy, and magnetic models are more affordable, quiet, but can lack the on-water feel of their counterparts.  

When is Black Friday 2022?

Black Friday officially kicked off on Friday, November 25th, 2022. Many sales continued until Cyber Monday (November 28th) while several retailers and brands have continued to offer sizeable discounts ove rthe holiday period and beyond. 

Harry Bullmore
Fitness Writer

Harry Bullmore is a Fitness Writer for Fit&Well and its sister site Coach, covering accessible home workouts, strength training session, and yoga routines. He joined the team from Hearst, where he reviewed products for Men's Health, Women's Health, and Runner's World. He is passionate about the physical and mental benefits of exercise, and splits his time between weightlifting, CrossFit, and gymnastics, which he does to build strength, boost his wellbeing, and have fun.


Harry is a NCTJ-qualified journalist, and has written for Vice, Learning Disability Today, and The Argus, where he was a crime, politics, and sports reporter for several UK regional and national newspapers.